---
title: "Text & typography"
description: "Adding and styling text on the Clip canvas: the text toolbar, rich text inside a block, how text works with the AI, and using brand typefaces."
url: https://clip.sg/docs/text-and-typography
last_updated: 2026-09-15
---

# Text & typography

Text on the canvas is real type, not a picture of type. It stays sharp at any zoom and exports as vector where the format allows.

## Adding text

Press **T** and click where you want it, then type. Click away to finish. Double-click any existing text to edit it again.

## The text toolbar

Select a text object and the typographic controls appear above it.

![The text toolbar](https://clip.sg/docs/images/text-toolbar.webp)

Colour and opacity sit at the left, then the typeface, weight and size, then alignment, then the finer controls.

**Font** — search the entire Google Fonts library from inside Clip, alongside the built-in faces. Type a few letters of a name to filter. If your brand kit carries uploaded typefaces, they appear in their own group at the top.

**Weight and style** — regular, bold, italic, and bold italic, for faces that provide them.

**Size** — quick presets, or type an exact value.

**Alignment** — left, centre, right.

**Case** — one-click Title Case, UPPERCASE and lowercase, so you don't have to retype a headline to try it a different way.

**Line height and letter spacing** — for setting a headline properly rather than accepting the default.

**Colour and transparency** — pick a colour and set its opacity.

## Rich text inside a block

Within a single text object you can apply **bold**, underline and strikethrough to a selection, and build bulleted or numbered lists. That makes text blocks usable for real copy — a caption stack, a feature list, a set of instructions — not just headlines.

## Text and the AI

Two things worth knowing:

- Canvas text is yours. The AI does not rewrite it unless you ask.
- Text *inside a generated image* is a different thing — it's pixels. Clip can still rewrite it, using **Edit text** on the image toolbar, which finds the words in the picture and replaces them. See [Reshaping images](https://clip.sg/docs/reshaping-images).

If you want written copy rather than a headline, the [content writer](https://clip.sg/docs/content-generator) drafts it as an editable document on the canvas.

## Brand typefaces

A brand kit assigns typefaces to roles — headline, body, and so on — so everyone working in the brand reaches for the same fonts. You can upload your own licensed faces too. See [Brand kits](https://clip.sg/docs/brand-kits).

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**Next:** [Frames & layout](https://clip.sg/docs/frames-and-layout).